Elevator Pitch Tips

Elevator Pitch Tips
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As you know, this month I’m talking all about relationships. ALL forms…from friendships,?romantic, and one of my favorites: ?business?relationships. Most?people have no idea how to start building a business relationship. This is why you see so many people attend a standard networking event,?passing?out their card after introducing themselves for one minute with?the dreaded “elevator pitch”. This strategy is not only ineffective, it’s not personal and can turn off your prospective clients and business connections.

Even though?the?elevator pitches can seem inauthentic, they are necessary because everyone still asks “What do you do?”

So,?I’ve come up with some strategies on how to have an elevator speech, be authentic and have?the “what do you do?”?question be a gateway for building positive business relationships. ?What do you think of these?

1. Let others share first- The first thing I recommend doing is to ask others to share their story. You’ve heard this before, right? ?Ask THEM?questions that you would need to answer in order to find out if there is a good fit for working together. People love talking about themselves, so let others speak and listen without feeling the need to jump in and say something about yourself elevator Listening Relationships Get A Klu Loveright away.

You’ve heard all that before, I know. ?But HERE’s why its REALLY important to “let them go first”…because then you’ll know how to “edit” your elevator pitch on the spot based on who they are and what you’ve “diagnosed” about them. ?In other words, I don’t have one elevator pitch…I have many…and many more are thought up ON THE SPOT when I listen to what someone else is all about, I am able to craft an elevator pitch that “speaks to THEIR listening!” ?Wanna know how?

2. Solve a problem-?When it is time for you to speak, make sure you share a problem that you’re able to solve. Don’t just say something generic like “I sell homes” or “I work in finance”. Be more specific on the exact problem that you’re solving with your profession. And if you followed my first step on letting other’s speak first, then you can customize your reply.

3. Discuss your competitive advantage– If you are unsure of how to start talking about your competitive advantage, I wrote a post in the past that will help. Check it out, Competitive Advantage answers TWO questions.

  • the things you do BETTER than anyone else that also does them (“sell real estate” “manage assets” “sell insurance” “prosecute bad guys”, etc.) AND/OR
  • the things you do that NOBODY ELSE DOES!

I personally offer 2 complimentary coaching sessions as one of my competitive advantages and I have several others. ?The point here is that you’ll need to be aware of ALL of yours and mention the right ones at the right time…with the right person!

4. Listen for how YOU can help THEM- And I don’t mean by selling them what you sell. ?Listen with a purpose of knowing what they do and what opportunities or challenges they are facing right now IN CASE you know of someone that they should know…or a book they should read…or an article they should read…or a strategy they should consider. ?The person that is TRULY out to help other people will ALWAYS be on the fast track to building a great relationship! ?I believe it was Zig Ziglar who said we can have EVERYTHING we want if we just focus on helping others get what THEY want! ?I believe this fully…how can I help?

5. Take the next step- Think of it like a first date. After the end of the night, both parties may be wondering who should contact the other person first. “Should I text a thank you so he/she knows I’m interested?”, “Should I set up another date right away or does that make me seem too eager?” ?”Do I wait three days?” ?You get the idea.

elevator Get a Klu Lunch with Marketing Melodie and MobiltivityWhen meeting someone for the first time in a business setting, always take the initiative to follow up first. Do this beyond the generic “Nice to meet you email”. You can send them a post you wrote that relates to a challenge they shared, you can invite them to an upcoming event they may find interesting, or set up a time to connect again over lunch. Make your follow up personal! ?I have always been a BIG fan of the handwritten note.

Those are just a few of my tips on building business relationships…there’s always a lot more to say on these subjects. ?What are YOUR favorite strategies for professional networking and relationship building? ?I’d love to see your comments.

 

 

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Breakthroughs? Join OOHs for A-Ha’s!!!

Breakthroughs?  Join OOHs for A-Ha’s!!!

Talking about Breakthroughs! ?In January, I launched my Online Office Hours program (OOHs). OOHs is a ?public? coaching session I host and record in a virtual classroom. You can join my monthly sessions IN REAL TIME and get specific coaching questions answered or review recordings 24/7 at your leisure. ?Currently, the program is severely discounted to just $27! ?Read the full details about the benefits of joining OOHs, HERE.

Breakthroughs Online Office Hours Home Page
Last month my featured topic was Behavioral Assessments. This month I?m talking about Breakthroughs! If you’re reading this and you’re already a client, then you know what it’s like to work with me to get to that next level. Join the OOHs for some extra motivation. Why am I talking about breakthroughs you ask?

Have?you ever thought to yourself ?Why haven?t I had the breakthrough moment in my business where I really GET CLEAR on what I want and what has been holding me back?? OR, ?When is my hard work finally going to pay off?? OR ?How do I get to the A-HA moment?? Perhaps at the same time you?re asking yourself these questions, you even watch other people have breakthroughs, yet you?just can?t figure it out yourself. You are probably wondering what the secret is, or what they?re doing differently. If this sounds like you, then my OOHs on breakthroughs is definitely for you!

Here?s what you?ll learn in this month’s session:

  • I will share with you the anatomy of my complimentary coaching sessions and how they can lead to major breakthroughs in your life and business.
  • How I build rapport that creates the context for honesty and coach-ability.
  • How I “diagnose” to find out what someone REALY wants…REALLY needs AND…what is REALLY holding them back!
  • How I teach SMAART Goal Setting within the 1st Complimentary Session
  • What is PREDICTABLE about helping people KNOW what they want and need!
  • ANYTHING YOU WANT! ?Again, if you have challenges in your life or business and want to get some coaching on them, then just ask away and I will stop what I am doing to give you the answers (and maybe even the BREAKTHROUGH) you need!

My live OOHs session on breakthroughs takes place on Wednesday?April 6?at 2:00 pm PST (Note the new date, it was previously March 30th), mark your calendar! While I will always have a topic to cover, live participants can ask me any business related questions. I even recommend taking advantage of having me be your ?coach? in OOHs by making a list of questions before the session.

Sign up for my next live OOHs, HERE.

 

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Why 2 Complimentary Sessions?

Why 2 Complimentary Sessions?
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If you follow my blog posts or social media updates, you have most likely heard me mention my 2 complimentary coaching sessions. People are often surprised to hear that I do this and may question my strategy. I often hear things like, “How can you afford to give away 2 sessions?”, “Won’t people just take the 2 free sessions and run?” I love getting these questions because it gives me a chance to share my progress as a business coach and how I came up with this program in the first place.

When I started training to be a coach in 2007, my goal was to close leads I was given from the higher ups. In training, we were taught to conduct a “complimentary session” and be able to “enroll anyone in Coaching inside of 45 minutes.”  I say “complimentary session” in quotes because it wasn’t a coaching session, only.  Much of the script/time was dedicated to SELL Coaching. It was a challenge for me to do this because I did not feel like I gave the person enough value or enough of an experience of what Coaching is REALLY like for them to “buy” Coaching inside of 45 minutes…well, 30 IF I left 15 for the “sales” part of it.   Yes, even though my assessments prove I excel at sales, the strategy did not work for me and I was not an effective seller when following a formula I did not fully believe in.

Never mind the fact that I put “my money where my mouth is” and created my OWN Coaches Training ProgramComplimentary Sessions Get A Klu Coaches Training Workbook…and MY program teaches exactly how I conduct 2 Comp Sessions in a way that built my coaching business to what it is today…nevermind that…

…the problem THEN was that I got the “you did WHAT!?????” when I told Mary Ann that I enrolled in a Coaches Training Program and I was facing epic failure and potentially divorce if I didn’t figure out how to MAKE A LIVING as a Coach!  Let’s just say that I knew I wanted to come up with a more effective way to get paying Coaching Clients!

For many reasons in addition to “necessity”, I soon figured out that offering 2 complimentary sessions was my answer!  Here are three main reasons why!

  1. Little Pink Spoons!– My complimentary coaching sessions are set to give you the ACTUAL experience of what Coaching with Get A Klu will really be like.  And, honestly, one session alone would never be able to do that because Accountability is such a HUGE % of what people are really paying for when they “buy” coaching.  Baskin Robins doesn’t ask for your credit card when they give you the little pink spoon…they wait to let you taste it, fully, and they wait some more in case you need to taste anything else for comparison.  They know that if you feel FREE to taste and to FULLY taste, that you are more likely to buy….and buy willingly (vs. being pressured).  The key, however, is that if you don’t commit to something in one session that you are then held accountable for in the next session, how will you ever “taste” what Accountability really feels like…how it will be delivered…if it will work, etc.?
  2. Avoid Commission Breath!-People are not stupid…but, no matter how stupid they are, they are always smart enough to know “the pitch is coming”…especially if there is only ONE “Comp Session”…the pitch HAS to be coming during that session, no?  Yes!  So, by offering TWO free sessions, people know that the first one is TRULY FREE…and it is TRULY coaching instead of a veiled sales pitch.  Honestly, who on earth doesn’t know that the “complimentary consultation” or “free sample” is not part of the sales process?  But with 2 Comp Sessions, you KNOW the first one is free if there is also a second one.  Imagine that feeling of having your guard up just WAITING for the sales pitch/pressure to come.  Well, you know that won’t happen in the first session (90 minutes) if there is a second free session.  I get to joke around and say things like, “you only get the second one if you LIKE the first one!”  No one can “receive” free coaching if their guard is UP waiting for the sales pitch…2 comp sessions “lowers the guard” and allowed for TRUE coaching to be delivered/sampled (again, see #1 above).
  3. Never Nervous When I’m in SERVICE!- I believe in service…in selflessly helping others…AND, as Zig Ziglar taught us, that “everything I want will come to me if I remain committed to helping others get what they want!”  So, I am NEVER worried about “giving my time away”, nor will I EVER deny someone 2 Comp Sessions just because they may not be able to afford to hire me.  Without judgement and needing NOTHING in return, I approach every single complimentary coaching session with everything I’ve got.  There have been times where 1 or 2 sessions was all it took for a prospect to realize the next steps to take…where 2 comp sessions was ALL they needed even if they COULD afford to hire me.  And, of course, there are times when someone doesn’t hire me  because they feel they cannot afford it.  This doesn’t matter to me because its not ABOUT me when I am coaching…it is ALL about the person getting coached.  I still do my best to make sure that after 2 sessions, the person’s life has changed. (By the way, for people who truly can’t afford my full coaching services, I now offer Online Office Hours, or OOHs as I like to call them…this is a very affordable way to get coaching from me…check it out!).  I digress…

So, If you have ever wondered what Coaching is all about…how it works…or, if it could work for you, I highly encourage you to sign up for my 2 complimentary coaching sessions. I’ll look forward to your request, and promise the experience to be life-changing in some way!  You can sign up HERE or email me directly at: info@getaklu.net.

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Motivators Assessments for Success! Discover Your 7 Dimensions of Motivation

Motivators Assessments for Success! Discover Your 7 Dimensions of Motivation

Earlier this week I?shared the importance of the DISC assessment. Now that?I’m on an assessment kick, I want to share the importance of the other assessment I focus on at Get A Klu: The?Online Motivators Assessment. This assessment is a combination of the research from Dr. Eduard Spranger and Gordon Allport. You will discover what motivates an individual. The seven dimensions of values discovered between these two researchers help us understand the reasons that drive an individual to utilize their talents in the unique way they do.

Motivators Assessments Get A Klu 2

Imagine knowing how to enable your staff and team members to work at their highest potential because you understand what motivates them. This gives you a chance to adjust things based on each individual’s needs.

The Online Motivators Assessment uses a click-and-drag approach to rank various statements, which makes taking the instrument more intuitive and natural. In the end, you can actually create the order you see in your mind on the screen.

The Online Motivators Assessment contains the most contemporary list of statements to make your choices more relevant to your life today, which helps ensure the most accurate results possible. See the chart below to understand the seven dimensions of motivation.

Motivators Assessments Get A Klu

Still have questions about Assessments? You can always reach to me at any time. Better yet, you can join my Online Office Hours (OOHs) HERE.

 

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DISC Offers 12 Paths to Success!

DISC Offers 12 Paths to Success!

Does anyone else feel like 2016 is flying by? January is already history! As you know, in January I focused a lot on teaching you about SMAART Goal Setting. I even made a video series about goal setting. This month, you will hear me mention assessments quite a bit. Using assessments plays a big role in understanding how you set and process goals. I already shared how in general,?behavioral assessments will help you succeed. Now I’d like to share 12 ways I use the DISC Assessment specifically to help businesses, organizations and individual leaders:DISC Assessments for Get A Klu

  1. Change Management ? DISC teaches behaviors for transforming resistance into receptivity.
  2. Coaching ? DISC to helps others reach their real potential consistently!
  3. Conflict Resolution ? DISC magically dissipates tension & mistrust!
  4. Customer Service ? Use the DISC to show how one can determine how to exceed expectations.
  5. Hiring ? Learn how to train others to use the DISC to find the right fit the first time around!
  6. Leadership Programs ? You?ll be amazed how you can truly empower yourself using this tool!
  7. Management Skills ? Show your Managers how to easily motivate their staff!
  8. Mentoring ? Discover how to exponentially propel your fast trackers with success!
  9. Sales Training ? You?ll be able to even show your Sales Managers how to increase their sales!
  10. Team Building ? Learn how to masterfully transform a dysfunctional team with the DISC!
  11. Productive Meetings ? Plan meetings with styles in mind to ensure best outcomes.
  12. Career Matching ? Match your employees? natural strengths with the best possible job fit.

Online Office Hours Home PageMy next blog will discuss another powerful Assessment (Motivators!). ?If you’re new to assessments and want to learn more, ?I highly recommend joining my Online Office Hours program (OOH) for just $27 per month/session. Each month, I focus on a new topic. This month I?m focusing on Assessments! Join me LIVE on Wednesday February 24th at 2:00 p.m. PST OR wait for me to record the session and access it right inside the online platform…PLUS you can watch archived sessions as well. ?To learn more about OOHs or to join, go ahead and SIGN UP HERE!

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